Tom Baker of TK Reclaimed, located in Central West NSW, handcrafts beautiful timber pieces sourcing historic timber all over the country. The logo is a hand-crafted logomark using the letters ‘t’ and ‘k’ The font is a serif font with high contrast between strokes - this gives the logomark strength. The letters are lowercase to make it feel approachable and friendly. The serif font has a traditional feel, but given a contemporary edge by deconstructing the individual letters to become one. This follows the concept of reclaimed timber to become a new item.
Complete brand identity was created including logo design, brand guidelines, business card / swing tags and signage. Follow TK Reclaimed.